Thursday, October 31, 2013

Facebook considers tracking your mouse cursor and screen views to improve its ads

It's no secret that Facebook likes its targeted advertising. However, that affinity may soon blossom into a full-fledged love affair. The social network's Ken Rudin tells the Wall Street Journal that his company is testing a system which targets ads based on where users' mouse cursors hover; it can ...


Source: http://feeds.engadget.com/~r/weblogsinc/engadget/~3/F88mEDiCYkE/
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